Hi, I’m Michelle Chiu


Lead designer with 7+ years of experience at Coinbase, Meta Creative X, MongoDB, and high-growth startups such as Axiom, BuzzFeed, Cherry Pick, Daimo, Wish, etc. My work has impacted ~3B+ users globally and contributed to ~$50M+ in funding and revenue across B2B, consumer, crypto/web3, and fashion-tech.

Clients/Experience:
Authoritative, Alta, ARI, Axiom, Beam, BuzzFeed, Cherry Pick, Coinbase, Daimo, DoorDash, Easy Labs, Frog Design, Instagram, Kodely, Megapot, Meta Creative X, MongoDB, Peanie, Pistachio, Prism, Rubi, Shibuya, Wish

Awards & Recognition:
Adobe Design Achievement Awards Recipient
Bestfolios Editor’s Pick Featured Site
Design Nation Conference Selected Attendee
Facebook GH Scholarship Recipient (1 of 25 worldwide)
Hexagon UX Mentorship Program Selected Participant
IDEO CoLab Makeathon Selected Participant
Kleiner Perkins Engineering Fellow
Medium Top Writer in Design (225K+ views)
Mercury Spheres Scholarship Recipient
Rarible Editorial Writer (front-page feature)
Unsplash Featured Photographer (3.5M+ views)

Other Highlights:
Bureau Betak Stand-In Model (2x)
EDGE NYFW Content Studio Manager
Emboldly NYC (Nonprofit) Events Manager
Four Seasons Styling Assistant
Girls Into VC Venture Fellow & Former Newsletter Editor
Interior NYFW Intern
Kleiner Perkins Fellows Program Alumni Interviewer (2x)
Marie Claire Arabia Photography Assistant
Mejuri Brand Ambassador
Slow Ventures Design & AI Dinner Invited Guest

Resumé
Twitter/X
Are.na
Instagram

Megapot (NDA)


World’s largest onchain jackpot where users can purchase $1 ticket to win $1M+ with $100M+ in drawings. Raised ~$5M in seed funding backed by Coinbase Ventures and Press Start Capital.

I consulted with the team on brand and product design improvements that could be made to increase ticket sale volume, generate global trust and loyalty from users, and appeal to both crypto-beginner and crypto-savvy audiences. The main touchpoints were the Megapot mini apps on Base, Farcaster, Worldcoin, etc and our cross-platform web application.

The team has Tier 1 crypto investors, including founders of the world’s largest iGaming brands and protocols. Additionally, co-founder and operators on the team include alumni from Uniswap Labs and ZKP2P.

AI Tools
Branding
Creative Direction
Interaction Design
Logo Design
Marketing
Motion Design
Product Design
UX Strategy
Visual Design
Web Design